All projects

Life From the Other Side

YotaPhone has become a real breakthrough in the world of smartphones thanks to its second screen on the back panel.


No brand has ever tried to experiment with its products so dramatically. Our unusual campaign for social media has shown that this gadget is meant to become a legend.


Famous historical figures and literature characters are using YotaPhones in situations everyone is familiar with from books. We showed the past as if people had used YotaPhones back then.


Hungry Boys
  • Creative Director Vlad Sitnikov
  • Creative Valeriy Volchetsky, Alexander Shtefanets
  • Account Manager Aneta Arabidi, Agunda Baeva
  • Art Director Anton Vodogreev, Sergey Andronov