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Beauty should be comfortable

The Etaloni group of companies is a very young project which aims to become a wide shoe network. The first stores have been opened in Krasnodar this year, and within a year they will appear in Moscow, Rostov, Novorossiysk and Nizhny Novgorod.


Our main goal was to make the brand recognizable among the other shoe and accessories trade networks.




Etaloni shoes are made exclusively in Italy. And Italy is the country of sincere feelings and genuine emotions. Italians are the people who know how to appreciate real and natural beauty. This reasoning led us to a simple idea: beauty must be comfortable. 


So Etaloni shoes may become the standard of comfort, harmony and modern beauty.


Hungry Boys
  • Copywriter Arthur Mirochnichenko
  • Account Agunda Baeva
  • Art Director Nazir Khasavov
  • Producer Nadejda Golubtsova